OMAR QURESHI

OMAR QURESHI

OMAR QURESHI

  • AI-Driven Content Strategy

    Product Growth Marketing

    Creative Direction

    Teams & Creative Processes

  • CREATIVE DIRECTOR

    MARCOM SPECIALIST

  • AVAILABLE for BUSINESS

    CONSULTANCY & FREELANCE

  • BASED IN PK/US

  • AI-Driven Content Strategy

    Product Growth Marketing

    Creative Direction

    Teams & Creative Processes

  • CREATIVE DIRECTOR

    MARCOM SPECIALIST

  • AVAILABLE for BUSINESS

    CONSULTANCY & FREELANCE

  • BASED IN PK/US

Selected Clients

Projects 2018 - present

Selected Projects

  • CREATIVE DIRECTOR

  • TELLING BEAUTIFUL STORIES SINCE 2018

  • CREATIVE DIRECTOR

  • TELLING BEAUTIFUL STORIES SINCE 2018

About me

Building Brands That Stick & Stories That Travel

I’ve partnered with startups & scale-ups to create brands that feel human; rooted in strategy, charged with design, and tuned to business goals. I move pretty seamlessly between brand systems, product marketing, and storytelling – making work that not only looks & feels good, but gets you the dollar & impression.

Past experience

Dec, 2024 – Present

Creative Director & HoM | ZAR

Leading brand and creative direction for a dollar-first fintech. Partnering with top tier agencies ie Ragged Edge & ToyFight to shape ZAR’s ToV & Visual Identity. Spearheading global rollouts and campaigns, creative systems, and marketing strategies that blend cultural insight with bold design. In short, building a brand that’s as unshakeable as the currency it champions.

Dec, 2024 – Present

Creative Director & HoM | ZAR

Leading brand and creative direction for a dollar-first fintech. Partnering with top tier agencies ie Ragged Edge & ToyFight to shape ZAR’s ToV & Visual Identity. Spearheading global rollouts and campaigns, creative systems, and marketing strategies that blend cultural insight with bold design. In short, building a brand that’s as unshakeable as the currency it champions.

Dec, 2024 – Present

Creative Director & HoM | ZAR

Leading brand and creative direction for a dollar-first fintech. Partnering with top tier agencies ie Ragged Edge & ToyFight to shape ZAR’s ToV & Visual Identity. Spearheading global rollouts and campaigns, creative systems, and marketing strategies that blend cultural insight with bold design. In short, building a brand that’s as unshakeable as the currency it champions.

Dec, 2024 – Present

Founder & Creative Director | The Broke Studio

Bootstrapped a remote creative team of five into a profitable CaaS agency; generating $25K turnover in just six months (from the comfort of my bedroom). No Office. Crafted brand identity, campaigns, and content for clients including Farmdar, PostEx, XPay, EduFi, Integration Xperts, and iDispatch Hub.

Dec, 2024 – Present

Founder & Creative Director | The Broke Studio

Bootstrapped a remote creative team of five into a profitable CaaS agency; generating $25K turnover in just six months (from the comfort of my bedroom). No Office. Crafted brand identity, campaigns, and content for clients including Farmdar, PostEx, XPay, EduFi, Integration Xperts, and iDispatch Hub.

Dec, 2024 – Present

Founder & Creative Director | The Broke Studio

Bootstrapped a remote creative team of five into a profitable CaaS agency; generating $25K turnover in just six months (from the comfort of my bedroom). No Office. Crafted brand identity, campaigns, and content for clients including Farmdar, PostEx, XPay, EduFi, Integration Xperts, and iDispatch Hub.

2024 – 2025

Creative Consultant | Fasset

Advised on creative and marketing strategy for a Web3 investment platform, streamlining collaboration between creative and marketing teams. Helped develop 3D-led collateral and campaign assets, aligning brand vision with market positioning while boosting efficiency across design and comms.

2024 – 2025

Creative Consultant | Fasset

Advised on creative and marketing strategy for a Web3 investment platform, streamlining collaboration between creative and marketing teams. Helped develop 3D-led collateral and campaign assets, aligning brand vision with market positioning while boosting efficiency across design and comms.

2024 – 2025

Creative Consultant | Fasset

Advised on creative and marketing strategy for a Web3 investment platform, streamlining collaboration between creative and marketing teams. Helped develop 3D-led collateral and campaign assets, aligning brand vision with market positioning while boosting efficiency across design and comms.

2020 – 2024

Creative Director | SadaPay

Joined at an early stage to shape SadaPay’s brand from the ground up– developing its visual language, tone of voice, marketing systems, and IMC that helped scale the app to millions of users across PK. Built and led a multidisciplinary creative & marketing team, delivering initiatives that drove adoption, retention, and product expansion. Directly contributed to the company’s rapid growth trajectory, which eventually led to it's acquisition in July, 2024.

2020 – 2024

Creative Director | SadaPay

Joined at an early stage to shape SadaPay’s brand from the ground up– developing its visual language, tone of voice, marketing systems, and IMC that helped scale the app to millions of users across PK. Built and led a multidisciplinary creative & marketing team, delivering initiatives that drove adoption, retention, and product expansion. Directly contributed to the company’s rapid growth trajectory, which eventually led to it's acquisition in July, 2024.

2020 – 2024

Creative Director | SadaPay

Joined at an early stage to shape SadaPay’s brand from the ground up– developing its visual language, tone of voice, marketing systems, and IMC that helped scale the app to millions of users across PK. Built and led a multidisciplinary creative & marketing team, delivering initiatives that drove adoption, retention, and product expansion. Directly contributed to the company’s rapid growth trajectory, which eventually led to it's acquisition in July, 2024.

OMAR QURESHI

Phone Number

+92-333-254-2093

Email

itsomarq@gmail.com

Current Residence

Pakistan

Current time

22:45:13

22:45:13

Socials

Instagram

The Broke Studio

Services

Versatile &
Results-Driven

An all-in-one solution—everything you need to bring your vision to life, from start to finish.

01

Branding & Marketing

Branding that builds trust and drives loyalty through clear visuals and messaging.

Brand Strategy

Logo Design

Visual Identity

Brand Guidelines

01

Branding & Marketing

Branding that builds trust and drives loyalty through clear visuals and messaging.

Brand Strategy

Logo Design

Visual Identity

Brand Guidelines

01

Branding & Marketing

Branding that builds trust and drives loyalty through clear visuals and messaging.

Brand Strategy

Logo Design

Visual Identity

Brand Guidelines

02

Website Design

Engaging web design that enhances brand impact and drives conversions.

Landing Pages

Corporate Websites

Blogs

E-commerce

02

Website Design

Engaging web design that enhances brand impact and drives conversions.

Landing Pages

Corporate Websites

Blogs

E-commerce

02

Website Design

Engaging web design that enhances brand impact and drives conversions.

Landing Pages

Corporate Websites

Blogs

E-commerce

03

Website Development

No-code web development using tools like Webflow and Framer for fast, scalable solutions.

Framer

Webflow

Wordpress

wix

03

Website Development

No-code web development using tools like Webflow and Framer for fast, scalable solutions.

Framer

Webflow

Wordpress

wix

03

Website Development

No-code web development using tools like Webflow and Framer for fast, scalable solutions.

Framer

Webflow

Wordpress

wix

04

Application Design

User-focused app design that maximizes usability and encourages retention.

Mobile

Desktop

Complex Systems

Saas

04

Application Design

User-focused app design that maximizes usability and encourages retention.

Mobile

Desktop

Complex Systems

Saas

04

Application Design

User-focused app design that maximizes usability and encourages retention.

Mobile

Desktop

Complex Systems

Saas

Sectors

FinTech

Web3

Crypto

Arts

Fintech

Web 3

Current stack

Photoshop

Figma

Framer

Webflow

ChatGPT

Notion

Meta Ads

Runway

MidJourney

  • over 400 projects

  • 100 clients

  • 3 awards

  • over 400 projects

  • 100 clients

  • 3 awards

Process

3 Steps &
It's Finished

Quick and efficient, from concept to execution.

The process may vary depending on the project's scope, so if you have questions or need more info, feel free to reach out!

01

Discovery

3-5 days

Consultation:

Engage in discussions to explore your needs, target audience, and overall objectives.

Research

Conduct thorough research to analyze market trends, user behavior, and competitor offerings for deeper insights.

Define Objectives:

Set clear project goals, deliverables, and timelines to create a structured approach.

Discovery

3-5 days

Consultation:

Engage in discussions to explore your needs, target audience, and overall objectives.

Research

Conduct thorough research to analyze market trends, user behavior, and competitor offerings for deeper insights.

Define Objectives:

Set clear project goals, deliverables, and timelines to create a structured approach.

02

Concept Development

1 week

Ideation

Brainstorm various design solutions to capture the essence of your brand.

Sketching and Prototyping

Create initial sketches and prototypes to visualize concepts and explore different directions.

Feedback Loop

Share concepts for your input, refining ideas based on your thoughts and preferences.

Concept Development

1 week

Ideation

Brainstorm various design solutions to capture the essence of your brand.

Sketching and Prototyping

Create initial sketches and prototypes to visualize concepts and explore different directions.

Feedback Loop

Share concepts for your input, refining ideas based on your thoughts and preferences.

03

Execution

2 weeks

Final Design

Develop detailed designs, ensuring consistency with your brand identity and user experience principles.

Style Guide

Create a style guide that outlines colors, typography, and visual elements for cohesive branding.

Handoff

Prepare all assets and documentation needed for production or development.

Execution

2 weeks

Final Design

Develop detailed designs, ensuring consistency with your brand identity and user experience principles.

Style Guide

Create a style guide that outlines colors, typography, and visual elements for cohesive branding.

Handoff

Prepare all assets and documentation needed for production or development.

launch

launch

Testimonials

Wall Of Fame

  • "Their creativity and problem-solving skills added immense value to our project. They have an impressive ability to adapt, taking feedback from different teams and translating it into designs that perfectly captured what we needed, often exceeding expectations."

    Devan

    FA PREP UK

  • "Keen eye for detail and innovative approach consistently impressed our team. There was a quick understanding of our vision, bringing it to life with creative solutions that went beyond our expectations."

    Sana Chaudhry

    FORMER, POSTEX

  • "The work produced speaks for itself. Combining artistic flair with a solid understanding of user needs, they created designs that are both beautiful and functional. Their collaborative approach and openness to feedback made them a valuable asset to the team."

    Adam L. Wingfield

    Product Manager, Acme

  • "An integral part of our design process, they seamlessly worked with various teams and stakeholders, ensuring smooth project execution. Creativity, clarity, and precision were brought to each task, always going the extra mile to ensure quality outcomes."

    Muzaffar Manghi

    Product Manager, Nava

  • "An extraordinary ability to listen and turn abstract ideas into stunning, user-centered designs was evident throughout our project. Their adaptability and innovative thinking consistently produced results that exceeded expectations."

    BILAL HUSSAIN BUKHARI

    Whiskit

  • "The project ran incredibly smoothly, thanks to their excellent communication skills and creative mindset. Designs delivered were perfectly aligned with our goals, proving to be a reliable partner throughout the project."

    Sofia Kim

    Zephyr Innovations

  • "An integral part of our design process, they seamlessly worked with various teams and stakeholders, ensuring smooth project execution. Creativity, clarity, and precision were brought to each task, always going the extra mile to ensure quality outcomes."

    Nia Johnson

    Product Manager, Nava

  • "An extraordinary ability to listen and turn abstract ideas into stunning, user-centered designs was evident throughout our project. Their adaptability and innovative thinking consistently produced results that exceeded expectations."

    Ravi Singh

    Zephyr Innovations

  • "The project ran incredibly smoothly, thanks to their excellent communication skills and creative mindset. Designs delivered were perfectly aligned with our goals, proving to be a reliable partner throughout the project."

    Sofia Kim

    Zephyr Innovations

  • "Their creativity and problem-solving skills added immense value to our project. They have an impressive ability to adapt, taking feedback from different teams and translating it into designs that perfectly captured what we needed, often exceeding expectations."

    Diego Rivera

    Zephyr Innovations

  • "Keen eye for detail and innovative approach consistently impressed our team. There was a quick understanding of our vision, bringing it to life with creative solutions that went beyond our expectations."

    Maya Lopez

    Product Manager, Tech Innovations

  • "The work produced speaks for itself. Combining artistic flair with a solid understanding of user needs, they created designs that are both beautiful and functional. Their collaborative approach and openness to feedback made them a valuable asset to the team."

    Liam O'Connor

    Product Manager, Acme

FAQ

Any Questions?

Didn’t find your answer? Feel free to reach out

Do you offer consultations?

Do you offer consultations?

How do you price your work?

How do you price your work?

How often will we communicate during the project?

How often will we communicate during the project?

Do you offer ongoing support after a project is complete?

Do you offer ongoing support after a project is complete?

What if I'm not satisfied with the result?

What if I'm not satisfied with the result?